For those who want to do more than just arrive, but experience something: The AHEAD collection combines a thirst for adventure with iconic design, capturing the unmistakable feeling of a road trip. The AHEAD Sweater guarantees maximum comfort with its loose fit and comfortable fabric. Minimalist on the front and strikingly printed on the back, the sweater enhances any outfit, whether paired or worn as a statement piece.
Designed for those who love adventure and individuality:
•Regular fit.
•Crew neck with ribbed collar.
•Stonewash finish.
•Tonal decorative stitching on the V-insert.
•Tonal, three-dimensional Porsche/AHEAD embossed print on the back.
•With AHEAD sticker label.
Designed for anyone who appreciates speed and style in everyday life: inspired by the Porsche 911 GT3 S/C, the collection combines performance and precision with motorsport DNA. The pullover perfectly embodies this claim with its minimalist yet striking design, eye-catching prints and high wearing comfort.
A tribute to the dynamic spirit and tradition of Porsche:
•Regular fit.
•Crew neck.
•Central front print.
•Print on the upper back area.
•Colour-coordinated stitching.
Casual unisex long-sleeved shirt from Porsche with a large print on the back.
Don't just wear the brand – live the legend. This long-sleeved shirt is part of the ultimate collection for Porsche fans, offering a unique combination of timeless style and racing tradition. Classically minimalist at the front, nostalgic retro vibe at the back – convincing all around.
This is how to do casual that makes a statement:
•Regular fit.
•Crew neck.
•High-quality, sewn-on Porsche crest on the front.
•Subtle print at the front hem.
•Striking graphic inspired by an iconic Porsche poster.
•Goes perfectly with the orange cap from the collection.
Slightly oversized unisex Porsche hoodie with a striking print on the back.
Don't just wear the brand – live the legend. This hoodie is part of the ultimate collection for Porsche fans, offering a unique combination of timeless style and racing tradition. Classically minimalist at the front, nostalgic retro vibe at the back – convincing all around.
Sporty elegance meets everyday comfort:
•Regular fit, slightly oversized.
•Comfortable French Terry quality.
•Porsche branding on the front.
•Eye-catching print inspired by an iconic Porsche poster.
Unisex Porsche sweater in rugby shirt style with classic collar, zipper and striking branding.
Don't just wear the brand – live the legend. This rugby shirt is part of the ultimate collection for Porsche fans, offering a unique combination of timeless style and racing tradition. Its unmistakable 90s style and a typically modern twist make it an absolute must-have.
A stylish tribute to Porsche's timeless legacy:
•Regular fit.
•Polo collar with zipper.
•Colour-contrasting, large-scale branding at chest height with embroidered Porsche lettering.
•Embroidered “911% freedom” slogan on the sleeve.
•Sewn-on, high-quality woven Porsche crest at the back below the collar.
Casual unisex Porsche T-shirt with a striking print on the back.
Don't just wear the brand – live the legend. This shirt is part of the ultimate collection for Porsche fans, offering a unique combination of timeless style and racing tradition. Classically minimalist at the front, nostalgic retro vibe at the back – convincing all around.
This is how to do casual that makes a statement:
•Regular fit, slightly oversized.
•Crew neck.
•Porsche branding on the front.
•Eye-catching print inspired by an iconic Porsche poster from the 90s.
•Goes perfectly with the colourful caps in the collection.
Unisex Porsche T-shirt in regular fit with eye-catching print on the back and subtle branding.
Don't just wear the brand – live the legend. This shirt is part of the ultimate collection for Porsche fans, offering a unique combination of timeless style and racing tradition. Classically minimalist at the front, nostalgic retro vibe at the back – convincing all around.
This is how Porsche passion comes into everyday life:
•Regular fit.
•Crew neck.
•Porsche branding on the front.
•Vintage Carrera graphic and “911% freedom” slogan on the rear – based on an iconic Porsche advertisement from the 90s.
For those who want to do more than just arrive, but experience something: The AHEAD collection combines a thirst for adventure with iconic design, capturing the unmistakable feeling of a road trip. The AHEAD polo shirt embraces the timeless polo shape and offers comfort and durability for every trip.
Thoughtful details make the polo shirt as versatile as your lifestyle demands:
•Regular fit.
•Classic collar with button placket.
•Tonal, all-over knitted AHEAD lettering.
•Woven flag label on the side seam.
•With AHEAD sticker label.
Casual Porsche hoodie from the collaboration with Luftgekühlt, the brand of two-time Le Mans winner Patrick Long.
Live the legend. The collaboration with Luftgekühlt skilfully captures the passion of the era of air-cooled Porsche sports cars. Discover authentic styles created for true Porsche enthusiasts — such as the casual hoodie with automotive flair for everyday wear.
The first collaboration between Porsche and Luftgekühlt is impressive:
•Regular fit.
•Embroidered Luftgekühlt logo on the chest.
•Button fastening on the hood.
•Kangaroo pocket with red Luftgekühlt flag label.
•Embroidered Porsche lettering in the middle of the back hem.
•Perfectly rounds off the casual street style: the branded fabric bag that comes as a gift with the hoodie.
A fusion of road trips and lifestyle: the AHEAD collection combines pioneering spirit and a thirst for adventure with its distinctive design. This unisex crew neck sweater, with its boxy fit, ensures maximum comfort. The high-quality cotton fabric, with a distressed look and lighter edges and seams, makes this sweater a fashionable statement piece. The large AHEAD print on the back is a real eye-catcher. The design is rounded off with details such as the AHEAD logo on the left hem and the Porsche print on the left front waist.
Oversized sweater in sturdy cotton with a used effect.
Square cut.
Choker.
Large AHEAD print on the back.
AHEAD logo embroidered on the left hem.
Celebrating 75 years of Porsche in Australia, this unisex t-shirt is part of the Australia-exclusive collection that reflects a legacy shaped by performance, community and pioneering spirit.
From the first 356 to arrive on Australian soil to generations of enthusiasts who embraced the marque’s relentless pursuit of innovation and performance, this milestone pays tribute to a bold, pioneering journey. Brought to life through a timeless range of apparel and accessories, the collection is defined by considered design and purposeful details.
A core piece is the 75 Years Porsche in Australia T-Shirt, available in black and white. Lightweight, versatile and timeless, it features the 75-year motif and is crafted for effortless everyday wear.
Unisex crew neck t-shirt.
Regular fit designed for everyday versatility.
Features the 75-year Porsche in Australia motif.
Clean, timeless silhouette inspired by Porsche design philosophy.
Celebrating 75 years of Porsche in Australia, this unisex t-shirt is part of the Australia-exclusive collection that reflects a legacy shaped by performance, community and pioneering spirit.
From the first 356 to arrive on Australian soil to generations of enthusiasts who embraced the marque’s relentless pursuit of innovation and performance, this milestone pays tribute to a bold, pioneering journey. Brought to life through a timeless range of apparel and accessories, the collection is defined by considered design and purposeful details.
A core piece is the 75 Years Porsche in Australia T-Shirt, available in black and white. Lightweight, versatile and timeless, it features the 75-year motif and is crafted for effortless everyday wear.
Unisex crew neck t-shirt.
Regular fit designed for everyday versatility.
Features the 75-year Porsche in Australia motif.
Clean, timeless silhouette inspired by Porsche design philosophy.
Travel in style — whatever the weather: This elegant umbrella skillfully combines functionality with sporty design and high-quality materials. Its design is based on that of the Porsche Taycan Turbo Cross Turismo from the AHEAD Roadtrip 2026.
These features make rainy days easier to handle:
Windproof system.
Automatic opening.
Porsche Taycan door emblem on six panels of the cover.
Porsche lettering on two panels.
Yellow highlights on the inside of the frame.
Ergonomically shaped handle with a special coating and embossing inspired by the Taycan door emblem.
Turbonite crest on the bottom of the handle.
SPF 50+
Diameter: approx. 112 cm.
The exclusive 1:43 set of the Porsche 911 RSR and Michael Fassbender helmet showcases impressive attention to detail and deserves its place in any collection. The packaging provided also makes it the perfect gift for all Porsche fans. Made of resin. Silver exterior, Multicoloured interior. Limited to 500 units.
High quality, detailed collector's model.
Scale: 1:43.
Silver exterior.
Multicoloured interior.
Resin.
Gift packaging included.
Limited to 500 units.
For collectors and connoisseurs: the collector's cup no. 5 in the
exclusive Porsche 911 anniversary design.
The high-quality porcelain cup is produced in a climate-neutral manner. The gift packaging also
makes it a perfect gift for all Porsche fans. Limited to 14,000 units.